"Update from March 2023: we were back already in May 2023, our second visit and they really made us feel like regulars. Consistent, welcoming and genuine recognition for our return visit. Service is next level. Wow! La Zebra is one of those places that you'll never forget. It's a charming boutique hotel, with everything you need to unwind, relax and enjoy the beauty of Mexico. Safe, quiet, calm. A gem in Tulum. Here's what we look for while traveling: - personalized service - amazing food and drinks - options to keep our son occupied and off screens when we can La Zebra accomplished ALL of these. Service second to none. This started before we even arrived. Speaking with the concierge (Sai is the best!) to organize and prepare before we got there: - private, comfortable transfer to and from the airport. - activities for our 6 yr old - spa and massages booked - dinner reservations Sai and the team at the front desk ensured our visit was exactly what we were hoping for, and then some. The hotel offers a great balance: options for the children to enjoy, yet still providing a romantic getaway for couples. A cool place to come for the day, or stay for the week like we did. The restaurant at La Zebra is unbelievable. Ingredients are locally sourced, mouth-watering, delicious and beautiful masterpieces. The servers take great care in catering to your every need. Moises and a few others were helpful, patient and always happy. Friendly, laid back atmosphere. Our son loved the ocean. It was steps from our room, and he played for hours on the beach. The plunge pool outside our room was clean, warm or cool, and he loved it. Piñata class: He had a blast with Flor making a piñata, and then enjoyed breaking one for candies (of course). Flor was friendly, kind and great to speak to. We also did a family cooking class: For the cooking class, we got to see how the in-house corn tortillas are literally made from scratch. Unreal. The best tacos ever. Such a fun, family experience. We really enjoyed a Barefoot beachfront dinner. Something about the ocean, sand in your toes, amazing service and a delicious meal .. talk about luxury. The Chef's Table was my favorite experience. Wow! Each course was a historical journey through all of Mexico. Private, exclusive, and so much fun. Each course unlike the other; unique, tasty, and so yummy. The chef described each course, and they were perfectly paired with hand crafted drinks (non alcoholic also an option). Our room was comfortable, quiet and nicely appointed. The turn down service was next level. Diffuser running making the room calm and ready for bed. Tea and chocolates (from a local chocolatier from Tulum) waiting for you. The view of the ocean right outside our door. It was literally paradise (we were in room 2). A beach bed reserved for our room category, meant no stress for an ocean front spot on the beach. The beach was clean, and cared for. They worked so hard on it every day. We did several massages on the beach in the week we were there. The therapists were talented and the breeze from the ocean was perfection. Overall, La Zebra has something for everyone. It had that luxurious, exclusive feel, while still welcoming you with the comfort of familiarity. You feel like you belong and they are there for you. We will be back!"

"We stayed for a week at La Zebra in a beachfront room with a private pool, and it was absolutely beautiful! The room was gorgeous, light and airy, with excellent attention to detail from the staff who comes daily to refresh the room perfectly and leave fresh filtered water and a treat every evening. Relaxing in the warm pool/hot tub in the evening to watch the sunset with a glass of wine was divine, and it let the kids get their last energy out before a very restful sleep. The bed and pillows were comfortable, and there were plenty of outlets, great sink area counter space, a mini fridge for drinks, and plenty of storage space for clothing and suitcases. We were steps from the playground so the kids could climb and swing and make new friends easily. We felt so welcomed by the wonderful staff here all week - Carlos on the beachfront and in the restaurant, German and Rogelio in the restaurant, Jairo in the restaurant and at a wine tasting class, Esteban the concierge who helped arrange many elements of our stay in advance, Chef Jacob for a Tortilla and salsa class, and Chef Bonilla at the Chef's table dinner, among many others. The beachfront cabana beds were plentiful and comfy, and I enjoyed having plenty of shade. The beach is kept meticulously clean. My kids felt so comfortable here and enjoyed going back and forth between the playground and the waves. There were some beach toys on site as well for all kid shoveling needs. We also got to switch things up and go into the beautiful serene pink pool upstairs which we had to ourselves most times we visited. The restaurant was fantastic, and we enjoyed many special activities here - Chef's Table dinner which was outstanding with so many fine details and flavors and incredible drink pairings, wine tasting class upstairs in the beautiful Frida lounge with 4 lovely full glasses of wine and a gorgeous cheese plate, and a tortilla and salsa making class which ended with a huge tray of delicious tacos to enjoy with the tons of salsas that we just made. I would do all of these activities again. I definitely recommend contacting the concierge in advance who helped us arrange comfortable private transport to and from the airport, all of the activities at the hotel above, and one of our favorite tours off site with an excellent guide at BTM (separate company) to Akumal and a cenote. La Zebra is truly family friendly which seemed very much not to be the case for many of the luxury hotels in the area. There were many families staying there with kids ranging from babies to teens, and we also saw lots of adults only groups having fun on the beach or at the big dinners with live music. It was so much less stressful to feel like the kids were invited and encouraged to play. Also, having a playground and giant swing between the trees is a great idea steps from the restaurant so they can be excused while the parents get to enjoy the rest of the meal."

"From the moment I arrived at Lula by Le Zebra, I knew I was stepping into something extraordinary. The property itself feels like a modern magical treehouse, it's earthy, intentional, and deeply connected to the land. The grounds are lush and built around the trees rather than cutting them down, with thoughtful touches everywhere: foot rinses at every entrance, outdoor shower by the beach, and a rooftop above the spa and shala where the sunrises feel sacred. My oceanside room was spacious and cool with full air conditioning, a comfortable bed, luxurious pillows, and a daybed for lounging. The hammock chair on the balcony became one of my favorite spots to just sway and listen to the sea. Turndown service with tea and cookies each night was the perfect little ritual of comfort. The Staff & Service: The service at Lula is impeccable, warm, and heartfelt. Every interaction was infused with kindness. Housekeeping was consistent and always thoughtful, Rosa and Theresa especially stood out. One morning I realized I'd left behind my bathing suit cover-up and the team had already found it for me before I even asked. The staff truly care about your stay and go above and beyond in ways both big and small. The Food Was A Culinary Journey at La Zebra!!! Because I was there during low season, La Zebra's kitchen prepared meals for both properties, Lula and La Zebra. What an absolute blessing! The food was, without exaggeration, some of the best I've had in my life. Chef Raziel, with the brilliant team (Gabriel, Juan Pablo, and Daniel) alongside the attentive servers (Christian, Adolfo, Manuel, Leo, Damian), created meals that felt like love stories on a plate. Every dish was intentional and allowed the ingredients to shine. Over the course of the retreat, I enjoyed a journey through cuisines: Whole grilled fish that felt like a feast from the sea itself, Fresh ceviche served in coconuts, both vibrant and tender, Sashimi that melted on the tongue, Grilled chicken cooked to juicy perfection, Crisp cucumber salads, colorful fruits, velvety hummus, and more. Each meal arrived with 2-3 appetizers, 2 mains, and a dessert. The abundance was stunning and the freshness unmatched. They even used copal smoke and fans during meals to ease the mosquitoes, such a thoughtful detail. Truly, this team and their food were a highlight of the entire retreat. The Retreat & Wellness Experience: I came to Lula for a women's wellness retreat curated by Chara, with movement offerings guided by Ricardo, Chara and others. Together they held a beautiful container that balanced structure with spaciousness. Each ceremony, from the cenote to cacao to temazcal to the floating at Sian Ka'an revealed new layers of healing and wonder. Chara's gift is her devotion to women's wellness and soul nourishment. She carefully created experiences that helped us push our edges while also allowing room to rest, to choose, to simply be. Ricardo's gentle masculine presence grounded our group, especially in the movement classes, adding balance and steadiness. I felt both supported and free throughout my stay. Final Reflection: Lula by Le Zebra is not just a hotel. It is an oasis. A place where luxury and intention meet. A space where you feel both cared for and at ease. If you are considering a stay here, do it. Lula is magical. I will absolutely be back. Insider tip: Bring mosquito repellent. Also, there are certain times of year where the seaweed is horrible and this time was one of them."

"Wow what a fabulous place - nestled among the jungles of Tulum, this hotel is great across the board. We had a very nice room with the in-ground hot tub/pool - we were able to gather around the pool in the evenings unwinding from the day and getting ready for the Tulum dinner clubs. The tub/ground level access also made it very easy to get down to the beach and restaurant. The restaurant itself - amazing! Nice views, stellar service, and excellent food! There were options for everyone including those in our group who were plant based or had food allergies. The beach area also had special shaded day beds with easy beach access (safe, well kept) and food/drink service. The location of the hotel was also excellent - we were very walkable to the dinner clubs Rosa Negra, Gitano, Toro etc and other popular spots like Sinner and Taboo. Lots of miscellaneous food and drink options were nearby and even public paid parking within walking distance for visiting guests. Another highlight was the spa - three of us were able to get massages at the same time (they brought in additional staff to accommodate us!) and then relax on the shaded rooftop afterwards. The front desk service and other staff across the hotel were amazing as well. We loved the in room perks like the robes, pool towels, bug spray, water for brushing etc. The only thing that would be nice if they were able to provide more drinking water or at least have some options for grab & go or refillable type water that wasn't only a part of the minibar. We didn't get to participate in the available programming like yoga and dance lessons, but we will definitely be back to enjoy the hotel and its activities again in the future."

"Perfect Gateway with Incredible Service Nestled in the idyllic setting of Tulum Beach, our stay at this hotel was nothing short of a tropical paradise. The hotel's prime beachside location offered us easy access to the azure waters and was conveniently situated right next to some of the best restaurants in the area. The staff ALWAYS went above and beyond to ensure our comfort and satisfaction, creating a warm and welcoming atmosphere for families and relaxation-seekers alike. The cleanliness of the property was impeccable, and the culinary delights, particularly the mouthwatering tacos, were a delish experience to remember. Overall, this hotel is a haven of tranquility and hospitality in the heart of Tulum."

"My partner and I looked at SO many options before booking La Zebra. We wanted to experience Tulum in a relaxed way. After reading reviews (like this one, I hope!), we landed on La Zebra thanks to its humble, family-friendly, safe, and gorgeous location. A week or two before our stay, the concierge WhatsApped asking if we had any questions, needed transportation, or wanted help booking activities/restaurants. This was incredibly helpful and made us feel so welcome. Arriving at La Zebra is like a dream. The staff immediately welcomes you with complimentary drinks and gives you a quick tour of the grounds. Our room was SPOTLESS, big, and gorgeous for the two of us. The bed was very comfortable, the AC worked like a charm and the shower, well, I'll let you see for yourself. My partner was on the fence about getting the plunge pool LOL we used it every single day, multiple times a day. The staff maintained the water, foot bath, and area around the pool. This is your sign: get the plunge pool. Each room opens to the direction of the ocean, with a few overlooking the ocean. We didn't get a room with a view, but in fact, we liked it better because it offered us the privacy we wanted. All plunge pool rooms are on the ground floor-- it's like walking out into paradise. The staff is incredible, warm, hardworking, and so friendly-- the waiters, cabana crew, front desk, room service, and everyone in between. The food is SO FRESH, local, and made with love. Will return soon <3"

"This hotel is an absolute hidden gem. It was so perfect for our family. A lot of Tulum is people in their 20s, but this boutique hotel is perfect for anyone, especially families. We are in our 40s with a 10 year old son. It is on a quieter stretch of the beach, but still close and walkable to anything you need (coffee, restaurants, shopping, etc.). The staff were incredibly kind, the food was great, and for once, there was absolutely no stress about getting good beach chairs/beds. The beach is gorgeous with white sand and turquoise waters. There were even small waves to keep our son entertained. This is true relaxation, but still in a very upscale setting."

"The hotel staff, location, quality of food, decor, and peaceful beach vibe are all exceptional! The beach staff and especially Marco bring strong skills to make sure you enjoy the day and are never without a cold drink or delicious food while chilling directly in front of beautiful blue water and sugar sand beach. The room air conditioner works very well and the housekeeping staff are discrete yet keep attention to detail to ensure you are comfortable in your room. The front desk staff are very capable and are ready to help with any question or issue that might arrive. Private hotel parking is available and is located directly across the street. Great place for a Tulum vacation for couples or families without the loud obnoxious party scene!"

"Magnifique hôtel boutique sur la plage. Très calme. Restaurant bar fantastique. Chambres superbes avec bacons sur mer ou jardin près mer. Plage privée magnifique. Rien."

"The wellness program at La Zebra Tulum is next level. Daily sunrise yoga on the beach, sound healing sessions, and an incredible spa. If you're into holistic health and wellness, this is your spot."

"Absolutely loved La Zebra Tulum! The vibe is relaxed and bohemian. Perfect if you're looking to unwind and disconnect. The wellness activities (yoga, meditation) were amazing. Food options were great with lots of fresh, local ingredients."